Journeys¶
A journey is a planned, multi-step experience you guide a customer through — a welcome series for new sign-ups, a win-back flow for lapsed buyers, a nudge when someone leaves items behind. Journeys will let you orchestrate those steps across channels, triggered by what your customers do, all built on the unified profiles Pulse already creates for you.
Coming soon
Journeys are not yet available. This is a capability we're building so you can design and run multi-step customer journeys directly in Pulse — no engineering required. For now, you can lay the groundwork by uniting your data into customer profiles and grouping customers into audiences, which is exactly what journeys will build on.
Next steps¶
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Core concepts
Explore everything Pulse can do for you today.
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Audiences
Group your customers — the foundation journeys will build on.